Research

Research and customer stories.
Evidence behind every decision.

Case studies, parity benchmarks and events from Uxia and the teams who use it.

PinnedUxia has been included in a Gartner® reportGartner named Uxia a Diamond Startup in its April 2026 Startups to Watch report on Synthetic Population and Behavioral Simulation.[News]

Yirla and Uxia, a study by Conversion Alchemy

Case study: Yirla 💚 UxiaA guest article by Chris Silvestri of Conversion Alchemy: how he used Uxia to follow Yirla’s B2B journey from the website into signup and onboarding.[Case studies]

Presenter of a panel speaking with an Uxia branded tshirt

Build in a day. Test before you leave.How Product Build Day teams in Warsaw and Athens used Lovable and Uxia to turn real problems into working, validated products in a single Saturday.[Events]

Cyberclick and Uxia collaboration

Case study: JobWinner 💚 UxiaHow JobWinner used Uxia to diagnose drop-off across its paid landing pages and onboarding flow - and turned those insights into a 20% lift in conversion rate.[Case studies]

Cyberclick and Uxia collaboration

Uxia vs Claude: A comparative UX studyA structured comparative evaluation of Claude and Uxia for UX navigation and usability analysis. [Benchmarks]

Cyberclick and Uxia collaboration

Case study: PMI 💚 UxiaHow Philip Morris International ran 100+ usability tests in 3 months with Uxia to speed up their UX validation process.[Case studies]

Presenter of a panel speaking with an Uxia branded tshirt

Designing the Future with AIUxia and UX Hub hosted a roundtable exploring how AI is transforming UX, research, and product design, and what these changes mean for design teams today. The discussion brought together UX professionals to share insights, challenges, and opportunities in the evolving AI-driven landscape. [Events]

Cyberclick and Uxia collaboration

Case study: Cyberclick 💚 UxiaHow Cyberclick adopted Uxia, using AI testers to run usability tests and generate actionable insights in under 20 minutes, end-to-end. [Case studies]

Validating parity: GVB

Validating parity: GVBThe report focused on a high-stakes, real-world scenario: a first-time tourist attempting to purchase a 1-hour travel ticket using a Mastercard and requesting a receipt. To ensure a fair fight, both Uxia’s AI and the human panel used identical prototypes, missions, and audience demographics (UK-based, ages 25–45).[Benchmarks]

Validating parity: K-Chess

Validating parity: K-ChessThe study evaluated a 12-frame onboarding process, including social sign-up, username selection, and skill-level setting. Both testing methods used identical missions, scenarios, and broad audience criteria (English speakers, ages 18–40, university-educated) to ensure a direct comparison.[Benchmarks]

The Good — Katie EncaboCustomer Success Manager at The Good

“It makes frequent design iterations much easier and really speeds up our product development.”

Felix RappeneggerUX Designer at rapidmail

“Getting insights in minutes instead of days totally changes how we plan our sprints. The whole team finally has confidence in the direction.”

Hang HuangCEO at InsForge